uni-ball has thrown its support behind National Stationery Day by becoming an official partner to champion the written word.
The leading brand in the UK rollerball market, will celebrate the day by launching a national PR and marketing campaign that looks at our obsession with stationery.
“We are delighted to be involved with the inaugural National Stationery Day,” said Stuart Barker, marketing manager for uni-ball. “We all take great pride in our stationery and over the next few months we are going to take part in some very exciting events and activities to reveal just how passionate we are about the pens we buy.”
Stationery Show organiser Chris Leonard-Morgan said: “The involvement of uni-ball will really help National Stationery Day achieve its objective of getting people writing, talking about and buying more stationery and writing instruments.”
National Stationery Day has been created as part of the London Stationery Show and takes place on the opening day on Tuesday 24 April. An extensive programme of PR activity is planned around the day including social media, radio and press, the appointment of a team of stationery ‘ambassadors’ and inviting well known public figures with a penchant for stationery and pens to visit the show.
To find out more about uni-ball visit www.uniball.co.uk, follow twitter.com/uniball_uk or like facebook.com/uniballfanpage.