It’s only February but already many are stuck for content inspiration. Let’s face it, posting on social media isn’t rocket science. Most of us know the drill: consistent uploads, strategic timing, and building an engaged audience. But then… the dreaded blank stare. What should you post?
At 8848, we see plenty of talented clients hit this content creation wall.
So, what can we do to help? Our talented team of former journalists know a thing or two about creating the right content.
There’s something about the buzz of a newsroom that breeds storytellers. Maybe it’s the constant pressure, the adrenaline rush of deadlines, or the fear of disappointing that editor with the laser-sharp gaze. Whatever the reason, this environment shapes you into a narrative ninja, capable of conjuring compelling stories on demand.
Here are a few tips from our team.
Ditch the Generic, Embrace the Genuine
Gone are the days of mindless self-promotion. Show your audience the real brand. Share behind-the-scenes glimpses, industry insights, and authentic stories that resonate with your target audience.
Think Outside the Post
Engagement goes beyond static images and text. Experiment with polls, quizzes, live streams, and interactive content formats. Encourage conversations, answer questions, and get your audience talking.
Fuel Your Creativity
Step away from the social media vortex and explore the world around you. Draw inspiration from current events, trending topics, or even personal experiences. Remember, a unique perspective can go a long way.
Collaborate and Connect
Partner with other businesses, influencers, and your employees for joint content creation. This not only expands your reach but also adds fresh voices and ideas to your feed.
Track, Analyse, and Adapt
Never just post and pray. Analyse your content’s performance. What resonates with your audience? What falls flat? Use this data to refine your strategy and keep your content evolving.
Our team are here to support you with every word. If you’re finding inspiration difficult, let 8848 be your content library.
Remember, social media is about building relationships, not shouting into the void. Inject your brand’s personality, engage with your audience, and don’t be afraid to experiment. With a little creativity and these tips, you’ll conquer the content creation game and keep your social media feeds thriving in 2024.
To find out how 8848 can support your business, email hello@8848agency.com or call 01902 907520.
8848
8848 has a team of multi-channel marketing experts all ready to help you in 2024.
Multi-channel marketing offers several advantages over single-channel approaches, making it a valuable tool for businesses of all sizes.
By using multiple channels, you can tap into different segments of your audience who might prefer different platforms. Social media, email, traditional marketing, website content, PR, and events can all be utilised to reach a wider audience. Furthermore, each channel provides another opportunity to connect with potential customers, thereby increasing the likelihood of brand recognition and recall. Consequently, this repetition reinforces your message, ultimately strengthening brand loyalty.
Why work with 8848?
So, what can 8848 offer you? Firstly, we have a wealth of marketing communications experience, having worked with some of the world’s biggest brands. Moreover, we’ve also guided emerging brands as they embarked on their growth trajectories.
We create captivating original content of every kind, seen and heard on every channel imaginable. We are a multi-award-winning creative design, public relations, and communications agency.