A new partnership between OpenAI and Condé Nast is set to supercharge AI-powered search.
OpenAI, the company behind ChatGPT, has struck a significant deal with Condé Nast, the publisher of Vogue, The New Yorker, and other renowned titles.
The partnership will see Condé Nast’s content integrated into OpenAI’s AI-powered search engine, SearchGPT.
This latest agreement marks a continuation of OpenAI’s efforts to collaborate with major media companies. Some news organisations have expressed concerns and even taken legal action to protect their content from being used to train AI models. However, OpenAI has committed to working with publishers to ensure accuracy and integrity.
For Condé Nast, the partnership represents a valuable opportunity to monetise its content and support its journalism and creative endeavours. The rise of social media and digital platforms has challenged traditional news business models. This deal offers a potential solution.
AI-powered search engines are gaining popularity. The OpenAI-Condé Nast partnership shows the need for tech-media collaboration. While Google dominates search, but AI-driven engines could disrupt the market.
The partnership also underscores the evolving relationship between AI and journalism. As AI technology continues to advance, news organisations will need to adapt their strategies to harness its potential while protecting their intellectual property.